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New Delhi: In a move that will delight its customers, and revolutionize the Indian telecom market, Sistema Shyam TeleServices Limited (SSTL) last week announced its MTalk plan that offers local calls at just 1 paisa per second, with 1-second billing, plus Full Talk-time for Lifetime! STD calls are charged at 2 paisa per second. At nominal Msaver rentals of just Rs.1 per day each, customers can also choose to get 50% off on local calls, 50% off on STD calls, and 100 SMSes every day. MTS have coined this simple concept “The Power of 1”.
Says Mr. Vsevolod Rozanov, president and CEO of Sistema Shyam TeleServices Limited, “MTS is committed to setting new benchmarks for Indian telecom industry in terms of quality and pricing. While aggressively expanding in various telecom circles all over India, we have also been providing excellent quality network and services to our customers at unbeatable prices, which has helped us garner a base of over 1.7 million happy subscribers in such a short time. MTS also boasts of a robust high capacity and uncongested network based on superior CDMA technology.”
“Our MTalk plan provides the simplest and best total-value service available in the market today that offers great value in call charges, talk time and discount vouchers. MTalk is an honest and true-value plan with all tariff vouchers at one price point, so that there is no ambiguity for the customers. To be convinced of its advantages, customers only need to ask themselves this one question – Does any other mobile service offer them all of these in the same package – one-second charging, full talk time on every top-up for a lifetime, and fabulous Re.1 per day Msavers for half price calling”, he adds.
Highlighting the key turnaround this MTalk plan brings for the Indian telecom industry, Mr. Rozanov said, “There are over 400 million prepaid subscribers in India. Assuming that each prepaid subscriber recharges 4 times in a month, and pays a processing fee of Rs.2/- on each recharge, it implies an additional national cost of Rs.320 crores per month. If all operators follow MTS India’s model of waiving off their processing fee and providing full talk time for a lifetime, Indian consumers can save over Rs.3500 crores every year.”
New customers can opt for MTalk plan by buying a SIM for Rs.49/- which includes a talk time of Rs.10/-. Existing MTS customers can also migrate to the MTalk plan without any additional charges. The plan will be available across India in all telecom circles where MTS is present, including Rajasthan, Tamil Nadu, Kerala, Kolkata, Rest of West Bengal and Bihar.
The Msavers Plan
Description | MTalk Base Prices | 1 minute call cost (Paisa) | 1 minute call cost With Msaver’s (Paisa) | Msaver Name |
STD Calls | 2p/sec | 120 | 60 | Msaver STD |
Offnet Local | 1p/sec | 60 | 30 | Msaver Local |
On Net Local | 1p/2sec | 30 | ||
On Net Local – Weekend | 1p/2sec | 30 | 15 | Msaver Weekend |
On Net Local – Night | 1p/2sec | 30 | 15 | Msaver Night Time |
For more info on this visit www.mtsindia.in

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